North Central Massachusetts Chamber of Commerce leads effort to install welcome signage in Pepperell

The North Central Massachusetts Chamber of Commerce announced it has sponsored the construction of a new welcome sign for the Town of Pepperell located at the intersection of Lowell Road (Route 113) and East Street in Pepperell, heading into the town from Dunstable.

The new sign is part of a project to construct welcome signs at key gateways in communities to boost civic pride and serve as a positive first impression for visitors. The project was partially funded by a grant secured by the Chamber.

The signs were designed and produced by Add-A-Sign in Leominster and represent the region’s traditional New England style. The Pepperell welcome sign includes a carving of the Town of Pepperell seal and is painted in the town’s proud color of blue.

“One of the goals of our regional economic development plan, One North Central, was to capitalize on our region’s unique locations,” said Roy Nascimento, President and CEO, North Central Massachusetts Chamber of Commerce. “Each community brings a distinctive experience to the region and with this project, those entering Pepperell will be welcomed with the town’s colors and also learn a little bit about the town’s historic heritage.”

“As we prepare for our 250th anniversary next year, the welcome sign is a great way to engage our community as we plan to remember our impressive past and celebrate our achievements while welcoming residents and visitors to our community,” said Andrew MacLean, town administrator, Town of Pepperell. “We are grateful to the North Central Massachusetts Chamber of Commerce for this donation and look forward to having everyone join us in 2025 to celebrate our town and its rich history.”

In addition to Pepperell, similar welcome signs have been installed at key gateways in Fitchburg, Gardner, Hubbardston, Leominster, Lunenburg, Sterling and Westminster. Additional signs will be constructed for other communities in North Central Massachusetts as funding becomes available.


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