Retail Visioning Workshop Comes to North Central MA Professional Advice and Fresh Ideas for Storefront Business Owners

The North Central Massachusetts Chamber of Commerce, in partnership with the Cities of Fitchburg and Leominster along with the Towns of Clinton and Westminster, is pleased to be bringing an exciting workshop to our area for the benefit of our storefront small businesses.  The retail industry is facing changes large and small — but there are things that can be done!

The workshop provides ideas and instruction in the areas of business identity and positioning, store and restaurant design, visual merchandising and retail marketing.   Tips, tools, trends and tricks of the trade will be shared — and business owners’ specific questions will be answered.  There are even ways to compete with online businesses … come and find out how!

Retail Best Practices – The Power of Presentation is delivered by Christine Moynihan of Retail Visioning.  This program has helped hundreds of business owners improve the look and feel of their establishments as well as the customer experience and marketing messages in print and online.  Formerly the VP of Retail Marketing for a national footwear brand, Chris has helped launch a number of new store concepts around the country and has worked to support and improve independent retail establishments for over 10 years.  Over 1500 retailers have attended her workshops.  Every attendee at the workshop will receive a copy of her booklet: A Retailer’s Gut Check, A Self-Assessment Guide for Small Business.

The workshop will be held on April 5, 2017 at the North Central Massachusetts Chamber of Commerce at 860 South Street, Fitchburg, MA.  The program will run from 8am to 10am.  Coffee and an opportunity for business owners to network with one another will begin at 7:30am.

Pre-registration is requested to prepare for the arrival of all of our attendees. Attendance is just $10. Registration is available online at For more information, contact Maria McCaffrey, Events & Programs Manager, at 978.353.7600 x. 235 or