NAUTI SELTZER TO LAUNCH FIRST ROSÉ FLAVORED HARD SELTZER
Nauti Rosé To Jump In And Appeal To Drinkers In Explosive Rosé Wine Category
Nauti Seltzer is looking to go beyond the hard seltzer category with the announcement of their newest flavor, Nauti Rosé. Nauti Rosé is a refreshing and delightful interpretation of a sparking rosé wine. Nauti Rosé combines wonderful hints of mandarin orange, peach, raspberries and cherry combined with the refreshing bubbles that have made the hard seltzer segment one of the fastest growing beverage categories in the past year.
“The rosé wine category has been on an unprecedented 5-year run. It has transcended the wine category and has become a cultural icon of fun” said Christian McMahan, President of Craft Cocktail Company. “We wanted to offer a new, convenient alternative for rosé drinkers to extend those occasions where they can enjoy the flavor of rosé.”
“In our research we noticed that the rosé wine and hard seltzer drinker were very alike, so we figured, why make them choose.” McMahan concluded. “Our innovation team has been working on the project for several months now to create the perfect rosé flavor and we could not be more pleased with the final result”
Now you can drink “rosé all-day” Nauti style.
Nauti Rosé will be released in 6-packs of 12oz. cans mid-March and will be added to Nauti Seltzer Party Pack shortly after. Nauti Seltzer Rosé is 5% ABV premium malt beverage that contains natural flavors.
For more information about Nauti Seltzer, visit www.nautiseltzer.com
About Nauti Seltzer
Nauti Seltzer is a ready to drink, premium malt beverage that brings together the wonderful effervescence of seltzer with natural fruit flavor. The result is refreshingly light, easy drinking hard seltzer that is always ready to go wherever your adventures take you.