Guide to Small Business COVID-19 Emergency Loans

What Small Businesses Need to Know About the New Pandemic Relief Package – Changes to PPP and More

As part of an end-of-year pandemic relief package, Congress has passed several changes to the Paycheck Protection Program (PPP) and created a “Second Draw” PPP for small businesses who have exhausted their initial loan. Other changes impact eligibility for initial PPP loans, the loan forgiveness process, and the tax treatment of PPP loans.

Congress has also made changes to other programs – including Economic Injury Disaster Loans (EIDL Program), the Employee Retention Tax Credit, a Venue Grant program, and SBA loan programs –that will benefit small businesses. Here’s everything small business owners need to know now:

Contents:

How Do These Changes Impact My Existing PPP Loan? 

I Exhausted My Initial PPP Loan, How Does This Help Me? 

What If I Never Received a PPP Loan? 

Which Changes to Other Programs That May Help My Small Business Have Been Changed? 

 

1. How Do New Changes Impact My Existing PPP Loan?

 

Tax Treatment: The new law overturns the IRS ruling and provides that regular business expenses paid for with PPP loan proceeds shall be deductible for tax purposes (applies to past and future loans).

Expanded List of Expenses Qualifying for Forgiveness: The list of expenses that PPP funds can be used for that qualify for loan forgiveness has been expanded to include:

“operations expenses” defined as payments for business software and cloud computing services and other human resources and accounting needs that facilitate business operations;

“supplier costs” defined as payments to a supplier for goods that are essential to the operations of the borrower pursuant to a contract or purchase order in effect before the PPP loan is disbursed or with respect to perishable goods, in effect at any time;

“worker protection expenses” defined as operating or capital expenditures to comply with public health guidance related to COVID-19, including things like drive-through windows and sneeze guards and the purchase of personal protective equipment (PPE); and

“covered property damage costs” defined as costs related to property damage or looting due to public disturbances in 2020 that are not covered by insurance or other compensation.

Remember: It is still the case that not more than 40% of the forgiven amount can be for non-payroll costs, which may limit how much of your loan can be forgiven. 

Loan Forgiveness Reduction: If you also received an EIDL grant, your PPP loan forgiveness will no longer be reduced by the amount of the grant.

Loan Forgiveness Period: The period for which expenses count toward loan forgiveness will begin on the date of loan origination and end on a date of your choosing that is between 8 and 24 weeks after origination.

Simplified Application: If your loan was for less than $150,000, there will be a simplified one-page application process for loan forgiveness. (top)


2. I Exhausted My Initial PPP Loan, How Does This Help Me?

 

The brand new “Second Draw” program is for small businesses, non-profits, sole proprietors, and independent contractors who have exhausted their initial PPP loan. The program will make new loans through March 31, 2021 or until the new funding is exhausted.

Eligibility: You are eligible for a second draw loan if you have exhausted your first PPP loan and

(1) you have less than 300 employees, and

(2) you have experienced a greater than 25% reduction in gross receipts during the first, second, third, or fourth quarter in 2020 relative to the same quarter in 2019.

Entities with significant ties to China are ineligible for a second draw loan.

Loan Amount: The maximum loan amount is the average monthly payroll costs for the entity during the 12 months prior to the loan or, at the election of the borrower, 2019 multiplied by 2.5 (or 3.5 for employers in the accommodation and food service industry).

Seasonal employers utilize average monthly payroll costs for a 12-week period between February 15, 2019 and February 15, 2020.

A loan may not exceed $2 million.

Loan Forgiveness: The amount of loan that can be forgiven is the lesser of:

  1. Costs incurred or expenditures made between the date of the origination of the loan and ending on a date of your choosing that is between 8 and 24 weeks after origination for: (a) payroll costs, (b) qualifying mortgage interest or rent obligations, (c) covered utility costs, (d) covered operations costs, (e) covered property damage, (f) covered supplier costs, and (g) covered worker protection expenditures; or
  2. Payroll costs for the same period divided by 0.60 (this serves as a cap on the total loan forgiveness to ensure that at least 60% of the total amount forgiven is for payroll costs).

Like original PPP loans, the amount of loan forgiveness can be reduced if the borrower has (1) reduced the number of employees or (2) employee salaries by more than 25%. However, the same safe harbors that apply to original PPP loans apply to Second Draw loans. Learn more about these Safe Harbors in our Guide for PPP Loan Forgiveness.

Set-Asides: $25 billion is set aside for employers with 10 or fewer employees or for loans less than $250,000 for entities located in a low-income neighborhood. (top)


3. What If I Never Received a PPP Loan?

 

For new PPP applicants, the loan process will largely remain the same (check out our original PPP Guide) with a few major changes:

  • The PPP program is open through March 31, 2021 or until the new funding is exhausted.
  • If you are a 501(c)(6), a local news media organization, or a housing cooperative you may be newly eligible for a loan.
  • You may qualify even if you took advantage of the Employee Retention Tax Credit.
  • If you are a publicly traded company, you are now prohibited from receiving a loan.
  • The maximum loan amount is now $2 million (was $10 million).
  • Group insurance payment can be included in your payroll costs when determining your maximum loan amount (see Step 3 in our original Guide).
  • If you are a seasonal employer, you have greater flexibility in picking the 12-week period between February 15, 2019 and February 15, 2020 used to determine your payroll costs and thus your maximum loan amount.

New borrowers have until the end of the covered period of their loan (up to 24 weeks after origination) to restore a reduction in their number of employees or reduced wages in order to avoid having their loan forgiveness reduced.  Note: The safe harbors for when an employer cannot find qualified employees or where complying with COVID related safety measurers prevents a return to February 2020 levels of business activity and staffing remain in effect. Learn more in our Guide for PPP Loan Forgiveness

Set-Asides: $35 billion is set-aside for first time borrowers and $15 billion is set aside for employers with 10 or fewer employees or for loans less than $250,000 for entities located in a low-income neighborhood.

Remember: The other changes regarding eligible uses of PPP funds and loan forgiveness discussed above will also apply to your new loan. (top)


4. Which Other Programs That May Help My Small Business Have Been Changed or Updated?

 

Expanded Employee Retention Tax Credit: The new law significantly expands the employee retention tax credit beginning on January 1, 2021. The credit expires on June 30, 2021. The prior credit was 50% on $10,000 in qualified wages for the whole year (or a maximum of $5,000 per employee). The new credit is 70% on $10,000 in wages per quarter (or a maximum $14,000 per employee through June 30th).

The new law also expands which employers are eligible. Prior to the new law, the employee retention tax credit applied only to an employer who experienced a decline in gross receipts of more than 50% in a quarter compared to the same quarter in 2019. Eligibility is now expanded to include employers who experienced a decline of more than 20%.

In addition, the employee cap under which it is easier to claim the tax credit has been raised to 500 employees from 100 employees. Now, employers with 500 or fewer employees can claim the credit for wages to paid to employees irrespective of whether the employee is providing services.

Employers can now also receive both the Employee Retention Tax Credit and a PPP loan, just not to cover the same payroll expenses.

Remember: This is a refundable tax credit. See the Chamber’s original Guide to the ERTC for more information.  

EIDL Grants: The new law reopens the $10,000 EIDL Grant program. Priority for the full amount of the EIDL grant will be given to small businesses with less than 300 employees, located in low-income neighborhoods, who have experienced a 30% reduction in gross receipts during any 8-week period between March 2, and December 31, 2020 compared to a comparable 8-week period before March 2. If you meet this description and received a grant that is less than $10,000 you can reapply to receive the difference.

Grants for Shuttered Venue Operators: The law creates a new $15 billion grant program for eligible live venue operators or promoters, theatrical producers, live performing arts organization operators, museum operators, motion picture theatre operators, or talent representatives that have experienced at least a 25% drop in revenue.

Grants are equal to the lesser of $10 million or 45% of gross earned revenue in 2019. Grants must be used for specified expenses such as payroll costs, rent, utilities, and personal protective equipment.

If you receive a grant you may not apply for a new PPP loan.

SBA Loan Debt Forgiveness: The new law resumes the government payment of monthly principal and interest on small business loans guaranteed by the SBA under the 7(a), 504, and Microloan programs. Borrowers with loans approved by the SBA prior to the CARES Act will receive an additional three months of payments beginning in February of 2021. Those payments will be capped at $9,000 per borrower per month.

After that, certain borrower will receive an additional five months of payments, including: borrowers with SBA microloans or 7(a) Community Advantage loans or borrowers with any 7(a) or 504 loan in hard hit sectors: educational services; arts, entertainment and recreation; food service and accommodation; support activities for mining, and oil and gas extraction; apparel manufacturing; clothing and clothing accessories stores; sporting goods, hobby, book and music stores; air transportation; transit and ground passenger transportation; scenic and sightseeing transportation; publishing industries; motion picture and sound recording; broadcasting; rental and leasing services; and personal and laundry services.

New SBA loans made or approved between December 22, 2020 and September 30, 2021 will receive six months of government payment of principal and interest, also capped at $9,000 per month. (top)

Discover more resources and funding sources to help your small business on our Save Small Business Resources Center.

COVID Update: Coronavirus Operating Rules Tightened Starting Saturday

Today at 1:00pm, Governor Baker and Lt. Governor Polito announced updates to gathering sizes and capacity levels across a series of industries in order to prevent the continued spread of COVID-19. The measures announced today will go into effect on Saturday, December 26 and will remain in effect until Sunday, January 10, unless the data at that time indicates a further need to extend.
Effective, December 26, the following industries must reduce capacity to 25% from their current capacity levels:
Sector Revised Capacity Limits
Notes
Gatherings (adjusting Order No. 57)
10 persons indoors
25 persons outdoors
applies to both private homes and event venues and public spaces
Restaurants – 25% of seating capacity
(a) workers/staff excluded from occupancy count;
(b) applies separately to indoor and outdoor capacity
Close Contact Personal Services – 25%
workers/staff excluded from occupancy count
Indoor and Outdoor Events
10 persons indoors
25 persons outdoors
workers/staff excluded from occupancy count
Theaters and Performance Venues
(Indoor performance venues remain closed)
Movie theaters – 25% and maximum 50 people
Outdoor performance venues – 25% and maximum 25 people
Casinos – 25%
MGC to re-issue capacity rules as necessary
Office Spaces – 25%
Places of Worship – 25%
workers/staff excluded from occupancy count
Retail Businesses – 25%
workers/staff excluded from occupancy count
Driving and Flight Schools – 25%
Golf Facilities – 25%
applies only to indoor spaces
Libraries – 25%
Operators of Lodgings – 25%
applies only to common areas
Arcades & Other Indoor & Outdoor Recreation Businesses – 25%
Fitness Centers and Health Clubs – 25%
Museums / Cultural & Historical Facilities / Guided Tours by vehicles and vessels- 25%
Sectors Not Otherwise Addressed – 25%
Areas in facilities subject to EEA-issued COVID-19 safety rules – 25%
applies only to indoor spaces and excludes youth and amateur sports facilities
Hospitals should postpone non-essential, elective, invasive procedures unless delaying would lead to high risk or serious decline in patient’s health
Ambulatory, outpatient treatment, Preventive, inpatient and emergency services will not be affected and remain open.
General Provision: Where no licensed or permitted capacity allowance is on record and for any enclosed space within a larger facility, occupancy shall be limited to no more than 5 persons per 1,000 square feet.
The 25% capacity limit will not apply to manufacturing, laboratories, drive in movie theaters, and construction. We will continue to monitor the data over the next two weeks. For further information please visit www.mass.gov/reopening and please do not hesitate to reach out should you have any questions.

State House News Service Weekly Roundup

Article Source: State House News Service
Article By: Matt Murphy

The Beginning of the End

 

DEC. 18, 2020…..One step forward, two steps back.

Or in the case of Speaker Bob DeLeo, one foot out the door.

The week before Christmas began with a COVID-19 vaccine arriving at Massachusetts hospitals in a cloud of dry ice and 96-year-old World War II veteran Margaret Klessens becoming the first resident of a Veterans Affairs facility in the country to roll up her sweater and get the shot.

And it will end with House speeding toward an historic transition of power, as the longest serving speaker in that institution’s history prepares to depart for what he hopes will be a job at his alma mater, Northeastern University.

If and when DeLeo ends his 30-year legislative career, Majority Leader Ron Mariano appears poised to walk through the door and claim the speaker’s chair. But Rep. Russell Holmes made clear Friday he will have his say before that happens.

The first recipients of the Pfizer vaccine – in keeping with Gov. Charlie Baker’s vaccination plan — were mostly frontline health care workers and residents of long-term care facilities, like the VA community living center in Bedford where Klessens resides. That included Rep. Jon Santiago, an ER doctor just back from a military deployment to the Middle East.

But even as the vaccine seemed to put the end of the pandemic within sight, COVID-19 cases continued to pile up at an average rate of roughly 4,500 a day and the new business restrictions put in place by Baker weren’t enough for some cities and towns.

Baker last week announced that beginning this past Sunday the state would take a step backward in its reopening, meaning indoor entertainment venues, roller rinks and some other types of businesses would have to close and all others would face tighter capacity limits.

That didn’t go far enough for some, however, and Boston Mayor Marty Walsh got the ball rolling on a more regional lockdown by announcing that in the state’s largest city gyms, movie theaters, museums and other large indoor gathering spaces would also be forced to close again.

Boston’s lead was quickly followed by Brockton, Lynn, Newton, Somerville and Arlington. Instead of Phase 3, Step 1, the mayors were taking their cities to Phase 2, Step 2 and in doing so created a patchwork of rules and restrictions in Greater Boston as the pandemic worsens before it gets better.

The severity of the public health crisis was not lost on Baker, despite critics faulting the governor for not taking the state into a broader economic lockdown in order to try to get control of the virus.

Baker on Tuesday pleaded with residents to sacrifice one Christmas with their families this year so that more families will be together next year.

Baker made a similar request before Thanksgiving, asking people to confine their festivities to individual households, but based on the sobering statistics he rattled off at a State House press conference it appears not enough people listened.

The average number of daily cases nearly doubled to 4,800 in the 10- to 14-day window after Thanksgiving, according to the Baker administration, and hospitalizations were up 93 percent.

Since the holiday, 830 people in Massachusetts have died of COVID-19.

The pandemic may be raging, but economists saw reasons to be optimistic.

Gathered by the Legislature and Executive Office of Administration and Finance to help predict what the next fiscal year will bring, most of the panelists agreed that fiscal year 2022, which begins on July 1, has the potential to be a big rebound year for the economy.

On the most optimistic end of the spectrum, Evan Horowitz told state budget writers that they could have up to $3.46 billion more in tax revenue next year to play with than they did when constructing the most recent budget.

Not everyone shared Horowitz’s level of enthusiasm for where the economy was headed, but most agreed that if Congress delivered another round of stimulus and the vaccine proves effective and easily distributable to the general public by the spring, sales and lodging taxes could surge and income taxes will climb as the number of unemployed workers recedes.

Revenue Commissioner Geoff Snyder predicted growth as high as 8.8 percent in fiscal year 2022, and Congressional leaders were closing in on a nearly $1 trillion stimulus package as the weekend loomed, albeit one that was unlikely to include direct aid for state and municipal governments.

If those predictions come true, writing next year’s budget will be a lot easier for legislators than many had feared when they wrestled with how much to take from the state’s $3.5 billion “rainy day” fund this year.

But for the first time since 2005 when he became Ways and Means chairman, it appears Bob DeLeo’s fingerprints will not be all over the annual state budget.

The cyclical rumors about DeLeo’s future, or lack thereof, in the House kicked up fresh on Wednesday as the Legislature approached the start of a new session. But this time something felt different. And it turned out something was different.

DeLeo’s office refused to push back Wednesday against rumors that he was preparing to exit the State House once and for all, and it took NBC 10 reporting that DeLeo was headed for Northeastern to prompt any sort of response from his office.

That response was a carefully worded denial that DeLeo had an agreement in place to join the university, but nothing that would cause anyone to believe he had plans to stick around.

The Thursday snowstorm gave DeLeo a bit of space to calculate his next move, and on Friday he filed an ethics disclosure indicating that he intended to enter into negotiations with Northeastern for future employment.

With DeLeo all but announcing a date for his resignation, Mariano and his team moved quickly to position the leader as the speaker-in-waiting, but Holmes, a Mattapan Democrat and critic of DeLeo’s leadership, said he wouldn’t let the speakership go without a fight.

“At least we won’t just roll over and hand over the speakership in another backroom deal like they did 12 years ago,” Holmes told the News Service, describing the orchestrated hand-off of power from one white man to another as “structural racism personified.”

But even Holmes acknowledged that it will be difficult for him to overcome the support Mariano’s been building within the institution for years, mentoring younger lawmakers like Ways and Means Chairman Aaron Michlewitz, who is expected to stay where he is, and representatives like Claire Cronin and Michael Moran, who could be in line for promotions.

But as the House waits for DeLeo’s departure schedule, Mariano urged legislators not to lose focus on the business in front of them. This week that included rejecting Baker’s proposed amendment to an abortion measure that would expand access to the procedure.

The House and Senate voted to stick with provisions that would lower the age for an abortion without parental or judicial consent from 18 to 16 and make clear that abortions after 24 weeks can be allowed to “preserve” a patient’s physical or mental health.

Baker will now have to decide whether to sign it, veto it, or let it become law without his signature.

Mariano also said the House must not allow Baker to “dilute our police reform legislation,” potentially foreshadowing votes on the governor’s amendments to the police accountability bill in the coming weeks.

How To Turn Social Media Into Business Media

Wondering how transform social media sites like Facebook, Instagram, and Twitter into powerful marketing tools for your business?

If you’re like most small-to-medium business owners, you know that your clients, customers, and prospects are already spending a significant amount of their day browsing through their social media feeds, but did you know exactly how much time?

Recent studies reveal that the average American consumer spends about 5 hours per day on their mobile device, and half that screen time involves social media sites. This makes social media an obvious place to focus your marketing efforts, however, chances are good you either don’t have the time or the know-how it takes to manage multiple social media feeds – that’s where automation can help.

Social Media Made Simple With Automation Services

There’s a number of online tools and services designed to make social media management simple and stress-free for companies, providing you with a seamless, worry-free way to attract and retain your online audience.

Some of the most well-known social media automation apps for businesses include HootsuiteSproutSocial, and Buffer. While the features vary slightly between each product, each one is designed to give you a one-stop interface that allows you to quickly monitor all of your social media accounts at once, schedule posts, and track tags and mentions.

Social media automation tools also provide advanced features like analytics that allow you to track which posts are most popular, monitor for negative comments, and link with other apps like YouTube Analytics.

Turn Your Blog Into A Newsletter

Another valuable way to increase the ROI of your social media efforts is turning the content in your blog into a newsletter that you can share through your feeds and distribute through your email list. Transforming your blog into an email newsletter is simple using the five steps outlined by the Content Marketing Institute here.

Share Content From Industry Experts

Social media isn’t all about you and your business – it’s about sharing content that supports your messaging and aligns with your brand. Look for opportunities to pass on information about your industry on your social media feeds. Not only does sharing relevant content save on the volume of unique content you need to create, but it also helps to position your business as a subject matter expert in your field.

Mass. Home Sales Soar During Second Surge

Article Source: State House News Service
Article By: Michael P. Norton

Buyers Pay Record November Median Price of $460,000

DEC. 15, 2020…..Low interest rates and the work from home shift are contributing to a continuing “frenzy” of home-buying in Massachusetts and sales activity and prices both set new records in November.

Sales rose nearly 25 percent last month and the median sale price of a single-family home increased 17.6 percent compared to last November, to $460,000, The Warren Group reported Tuesday morning.

After a pause when the COVID-19 crisis hit in March, the market roared back in the summer and the sales pace has held up through the fall as buyers, sellers and the industry have adjusted to conditions in the pandemic.

Sales in November exceeded sales in June, reversing the traditional pattern in which home-buying picks up in the spring and slows down in the fourth quarter, said Tim Warren, CEO of The Warren Group.

“Buyers are taking advantage of rock-bottom interest rates and the ability to work from home to set their sights on communities further and further from their offices now that community is less of a factor for many prospective buyers,” said Warren.

Sales in April were down nearly 14 percent. They fell off 30 percent in May and were down 24 percent in June, before beginning to rebound in June and July and then spiking 27 percent in September.

While a record 5,773 sales were recorded last month, sales dipped by 11 percent in Suffolk County, but were “especially strong” on the islands of Nantucket and Martha’s Vineyard, Warren said.

There were 41 home sales on Nantucket last month, compared to 12 in November 2019, and the median home sale price on the island in November was just under $2 million, according to the Warren Group’s data.

Home sales last month in Barnstable County were up more than 52 percent over November 2019, and sales out west in Berkshire County last month rose 43.5 percent over-the-year.

Single-family home sales are up 1.5 percent over the first eleven months of 2019. The median single-family home sale price this year is $445,000, an 11.3 percent increase compared to last year.

The condo market has not been as strong, but sales in November were up more than 11 percent compared to November 2019, and the median condo sale price last month rose 8.5 percent to $410,000, a record for the month.

Year-to-date, condo sales are down 3.5 percent compared to the first 11 months of 2019, with a median price of $415,000, a 9.2 percent increase. Median condo prices fell last month in Suffolk and Middlesex counties.

Is Your Business Among The Top 100 Most Searched For Local Businesses?

Thanks to the internet, consumer behavior has dramatically shifted over the past decade – especially when it comes to searching for local businesses.

According to a recent survey by BrightLocal, 97 percent of consumers searched online for a local business in 2017, with 54 percent searching at least once per month, and 12 percent searching daily for local services, shops, and suppliers.

A key aspect of this growth in online searches for local businesses is the widespread ownership of ‘smart’ mobile devices like smartphones and tablets that allow users to connect to the internet anywhere, at any time. The Pew Research Center reports that 77 percent of Americans now own a smartphone, up from 35 percent in 2011.

Location-Based Search Results Drive Local Traffic

Because smart mobile devices have built-in GPS trackers, Google and other search engines have adapted their algorithms to ensure that consumers who search for a business on their phone or tablet are automatically directed to verified companies that are located nearby.

If you’ve ever used the ‘near me‘ feature on Google’s search engine or Google Maps, you’ve already discovered how an online search can help drive traffic towards local businesses, and chances are good you actually visited one of the businesses you searched for – and made a purchase. According to Google, “76 percent of people who search for something nearby on their smartphone visit a related business within a day, and 29 percent of those searches result in a purchase.”

The Most Searched-For Local Businesses on Google

Consumers tend to turn to localized searches when they need a product or service right away – categories like restaurants, coffee shops, and bars rank among the top local searches, while real estate agents, contractors, and gyms are also popular.

Other businesses that benefit from local search traffic include farms, dog walkers, and food trucks, as well as daycare services, clothing retailers, lawyers, dentists, and doctors. Simply put, the same kinds of businesses that used to see significant traffic from ads in the Yellow Pages and local newspapers 25 years ago are now benefiting from location-based internet searches.

If your business caters to consumers and clients in your neighborhood, focusing your marketing efforts on local online search could provide a great return-on-investment for your company.

Chamber Member Spotlight: Simply Orthodontics and Pediatric Dentistry brings “out of the box” methods to Central MA

Dr. Sam Alkhoury, DMD is the self-proclaimed “market disrupter” when it comes to his field and specialty with orthodontics.

Dr. Alkhoury started his business in 2005 and hasn’t looked back since. In 2007, he was awarded #1 Orthodontist in Worcester two years in a row. He developed and implemented a unique approach to orthodontics and designed an efficient and repeatable business model that has led to the successful acquisition or launch of 15 Simply Orthodontics locations, , located primarily in the Central MA area, but expansive to New England.

“I noticed that other orthodontists were more ‘traditional,’ and no one was using any outside the box methods to help patients in non-extraction treatment,” Alkhoury said.

“Patients love it when you tell them you don’t have to take any teeth out!” he laughed.

Simply Orthodontics and Pediatric Dentistry, which is a part of Simply Dental Management, opened in Fitchburg in July 2018. They are a one-stop shop that is perfect for your family and pediatric needs, from the first time at the dentist or when it is time for braces.

They service all community members, including Medicaid so that they can provide treatment and orthodontic care to all who need it, including an Orthodontics Discount.

“It is important to note that the orthodontics discount is designed to help those families who have been denied the benefit through MassHealth,” said Dr. Alkhoury. “On March 25 of this year, Massachusetts changed its eligibility criteria for those under 18. We’ve seen a 50% reduction in case acceptance by the state since then, making it really difficult for families to get the treatment they need.”

Because of this reduction, Simply Orthodontics and Pediatric Dentistry of Fitchburg provides $550 off of traditional braces or Invisalign, and $59 Pediatric Dentistry exam, cleaning, and x-rays, with some restrictions that may apply.

“Since we are in the medical field, we have very strict guidelines,” stated Dr. Alkhoury. “We’ve implemented precautions like pre-screening questions before they come in and when they come in, social distancing, keep number of patients in the office as low as possible, calling from cars before coming in. One challenge that we faced was acquiring personal protection equipment (PPE) for all team members.”

The American Dental Association (ADA) website states that their guidance calls for the highest level of PPE available—masks, goggles and face shields.

With local businesses facing the current ongoing pandemic, Simply Orthodontics and Pediatric Dentistry sees a bright future ahead and is looking into acquiring business in the Fitchburg area to add to their existing location. They are looking to organically grow their existing practices with patients, and to continue to open new practices where their services are needed in New England.

According to Dr. Alkhoury, the price of orthodontic treatment has been trending down, regardless of COVID-19, but he urges patients to invest in it while they are able to do so, as the cost of treatment might go up in the near future.

““If you’re thinking about it, come and do it before it’s too late!” he said.

Simply Orthodontics & Pediatric Dentistry is a member of the North Central Massachusetts Chamber of Commerce and is currently welcoming new and previous patients to their practice who want to boost their self-esteem through their beautiful smiles. The practice is located at 50 Whalon Street in Fitchburg, and can be contacted via phone at 978-424-4255 or online at https://www.simplyorthopedo.com/

Gov. Baker Announces Statewide Rollback to Phase III Step 1 Effective Dec. 13

The measures outlined below with go into effect at 12:01 a.m. on Sunday, December 13. The entire Commonwealth will move to Phase 3, Step 1 of the Reopening Plan. In addition, the following updates to capacity limits will go into effect:
  • Outdoor gatherings at event venues and public spaces to 50 people
  • Outdoor Theaters and Performance Venues to 25% and no more than 50 people
  • Close Indoor Theaters and Performance Venues and a few smaller indoor recreation businesses like roller rinks and trampoline parks
  • Reduce capacity from 50% to 40% for several industry sectors noted below:
  • Arcades/Indoor and Outdoor Recreational Businesses
  • Driving and Flight Schools
  • Gyms/Health Clubs
  • Libraries
  • Museums
  • Retail
  • Offices
  • Places of Worship
  • Lodging (common areas)
  •  Golf
  • Movie theaters (no more than 50 people per theater)
Restaurants and Event Venues Protocols Updates
The following updates will be made to restaurant and event venue protocols with regard to face coverings, seating, and performances:
  • Wear masks at all times except when eating and drinking
  • Seat no more than six per table and encourage customers to only dine with same household
  • Put a 90-minute time limit on tables
  • Prohibit all musical performances at restaurants
  • Close food court seating
Workplaces and Fitness Centers Protocols Updates
The following updates will be made to the Office Spaces and Fitness Centers protocols with regard to face coverings:
  • Require mask wearing in offices when not in your own workspace and alone
  • Require mask wearing at all times in gyms
  • Encourage teleworking
All updates to sector specific guidance can be found on www.mass.gov/reopening later this week.

State House News Service Weekly Roundup

Article Source: State House News Service
Article By: Matt Murphy

The First One Can Be the Hardest

 

DEC. 4, 2020…..The lame duck logjam broke open this week, and from it spilled the possibility that compromise, in these blustery days of December, might be at least a fraction as contagious as COVID-19.

With daily cases of the deadly coronavirus reaching new heights and hospital beds getting filled at a troubling pace, the Legislature began to showcase why it was, exactly, that they voted back in July to ignore decades of precedent and extend its session by not one or two but more than five months.

The first domino to fall was perhaps the hardest to tip over, despite all the wind at its back in July. As real gusts whipped up and down the coast on Monday, House and Senate Democrats struck a deal to reform how police in Massachusetts must conduct themselves on the job, and how the police will be policed moving forward.

The compromise bill, sparked by the death of George Floyd and the ensuing protests over police violence against Black people, would create a new Peace Officer Standards and Training Commission to certify all law enforcement in Massachusetts, and to decertify police that violate their duty to serve and protect.

The bill would limit the use of chokeholds and no-knock warrants, and strip police officers of their qualified immunity protection from civil lawsuits if their certification gets revoked for misconduct.

But this bill was no slam dunk with lawmakers, and Gov. Charlie Baker remains a powerful wildcard. Not a single Republican backed the policing reform bill, and Speaker Robert DeLeo could not whip a veto-proof majority, with the 92-67 vote in the House a nailbiter by Beacon Hill standards.

The margins put Baker in the unusual position of actually having considerable leverage as he weighs how to approach the issue over the coming days and weeks. On the one hand, Baker wants a new POST Commission with the authority to certify and decertify police, and legislative leaders know that.

But because of the complexity of the legislation and its attempts to take on issues like qualified immunity, Democratic leaders may be forced to negotiate amendments with the governor unless they’re willing to risk a veto that would push off action to next year.

The annual state budget is a different breed of bill, and was the second box to get checked this week.

Unlike the more than four months it took to negotiate a compromise policing bill, it took almost a month to the day for the House and Senate to move the fiscal 2021 from a House Ways and Means draft, released two days after the election, to a final budget on its way to the governor’s desk.

Of course, that budget is still five months late by non-pandemic standards. But who’s counting anymore, except maybe the bond rating agencies.

The final budget now in Baker’s hands for review proposes to spend more than $46.2 billion in a year during which lawmakers have been girding for the financial worst, but not yet seeing it. Revenues continue to outperform 2019 in spite of the pandemic, and rather than make real tough choices about where to spend, the conference committee simply upped its draw on reserves by $200 million to $1.7 billion, using about 48 percent of the “rainy day” account.

How that will be received by Baker, who recommended using considerably less in reserves, remains to be seen, as does his reaction to a controversial expansion of abortion access that would make abortions after 24 weeks legal in cases of diagnosed fatal fetal anomalies.

Other policy changes included in the budget include an acceleration of sales tax collections opposed by retailers and other small businesses and the authorized use of ignition interlock devices for first-time drunk driving offenders.

But along with developments on the legislative front, there was also “light at the end of the tunnel” in the fight against COVID-19 as Gov. Baker said he expects the first doses of the Pfizer vaccine to begin arriving in Massachusetts by mid-December.

The state expects 300,000 doses to arrive by the end of the year, with health care workers, residents of long-term care facilities and seniors or those with underlying health conditions expected to be among the first to get access.

The full plan for vaccine distribution is expected to be detailed by the administration next week after it was submitted to the Centers for Disease Control this week for review, but Baker said it could be April before the general public can start rolling up their sleeves for the shot.

“It would probably be Q2 before just Joe Q or Jane Q Citizen would have access to a vaccine,” Baker said.

But the vaccine can’t arrive fast enough. The second surge is worsening, and there are signs that the fears harbored by public health officials over Thanksgiving travel and gatherings may be coming to life.

Boston Mayor Marty Walsh had thought the infection rate in his city might be trending in the right direction until early this week when the data began to point to a surge within the surge.

“It could be the first signs of what the Thanksgiving holiday brought,” Walsh said Tuesday, detailing how Boston had clocked 407 new cases on the day, or more than twice the daily average.

Statewide records would also continue to fall throughout the week, with Thursday’s 6,477 new reported cases the most of any time during the pandemic, and statewide hospital capacity dipping below 25 percent. Baker went to Worcester to mark the readiness of the first field hospital to open since the spring at the DCU Center, and said another one is being prepped for Lowell. The state is also thinking about how to fortify outdoor testing sites against a New England winter.

But despite the gathering storm, Baker dismissed as “rumor mongering” another statewide lockdown and he said at this point he has no plans for further restrictions or forced business closures.

In fact, the Cannabis Control Commission greenlighted a completely new business this week – recreational marijuana home delivery. The CCC risked a lawsuit by saying yes to two new types of licenses for either dispensaries to deliver their product, or for independent business owners to buy direct from wholesalers and venture out on their own.

The one service that likely won’t be able to escape shutdowns is public transit.

The MassINC Polling Institute released the findings of a new poll Thursday showing, unsurprisingly, that people don’t like the idea of drastic service reductions to balance the transit agency’s books.

Rep. Carlos Gonzalez reviewed the official copy of the compromise policing reform bill, joined by fellow conferees Sen. Will Brownsberger and Sen. Sonia Chang-Diaz, before filing the legislation in the Senate clerk’s office Monday afternoon. [Sam Doran/SHNS]

The survey also found people don’t believe the T will ever restore the cuts if and when its finances improve. Well, that got under the skin of the Baker administration, which criticized the pollster for not asking people how they would propose to pay for transit that’s not being used, and insisted the cuts were temporary.

But the 66 percent of people saying the state should just tap its budget for more money weren’t alone in thinking the MBTA should reconsider its plan. The MBTA Advisory Board said the agency was being unnecessarily cautious in its budget projections for next year, and could eliminate the need for widespread service cuts with just a little positive thinking.

The advisory board’s own budget analysis suggested the financial hole facing the T could be 20 percent smaller than the worst-case scenario being planned for, negating the need to end weekend commuter rail service or cut 25 bus routes and all ferry services.

“The Advisory Board’s view is that risk of permanent loss of ridership, increased congestion, and other negative effects of service cuts to people and communities is too high a price to pay right now, just as a vaccine is on the horizon,” the board wrote.

MBTA officials, however, are forging ahead with their plan and a vote on Dec. 14, and alternatives don’t seem to be in their line of vision.

“The vast majority of MBTA service will continue, the proposed service changes are not permanent, and the MBTA will periodically realign service as feasible to match current and future ridership patterns when durable revenue is available for pay for such service,” MBTA General Manager Steve Poftak said in a statement.

Whether people believe him is another question.

How Often Should I Give My Website A New Look?

If your website analytics have been stagnant for a while, you may be wondering what you can do to boost your traffic. Is it time to give your website a new look? We believe in supporting local businesses, so we’ve put some thought into the matter. Take a look at 3 tips for determining whether it’s time to update the look of your site.

  1. Update When Customers Show Signs of Disinterest

Take a look at your bounce rate — That’s the metric that measures how many people visit your site but leave without making any purchase. Maybe your site looks tired or is hard to navigate, and that’s causing potential customers to bounce away from it. Pay special attention to complaints from customers, whether by email, phone or on your social media platforms, that your site is less than functional or that it looks out of date.

  1. Update When You Feel the Heat From Your Competitors

Updating your website is a signal to your customers that you’re staying on the cutting edge of your field. If you’re in a heated competition for customers, the look of your website can send a message that you’re the company they want to deal with. Imagine visiting a site that has outdated content, no new news, and a tired look. Wouldn’t you click and go elsewhere? Don’t give your customers a chance to do that.

  1. Update to Go Mobile

Increasingly, customers are accessing the internet via their mobile devices, and they may become frustrated if your website is hard to navigate because it hasn’t been optimized for mobile. If so, you need to add responsive design to your site, or adjust your current responsive design so it pairs with current technology. Depending on how your site is coded, you may need a full redesign, rather than just giving the existing material a fresh appearance.

We encourage you to keep your website active and up-to-date so that customers throughout our community can direct their business your way.