Snap Happy: Social Marketing for Business

Join the MetroWest & Central MA Women’s Network for a workshop crafted specifically to answer your questions about how to make social media work for you and your business. Cait Bagby, professional blogger at World Threads Traveler, will share her professional story, best practices of social media marketing, and help you workshop a marketing problem that you bring to the session.

Feeling frustrated by social media? Too many platforms? Not sure where to start? Or maybe not sure how to optimize for your business? In the business world, social media is an unmatched tool to help raise brand awareness, attract new customers, and generate new sales.

In this intimate workshop we will cover everything from the basics of what platform works best for your business, where your energy should be directed, how to attract new clients with imagery and storytelling, how to stay relevant with the best hashtags for your industry, when to post, and more importantly how to turn social media marketing into sales. Come ready with your questions for the send half of the session where Cait will help you workshop one of your social media pain points, work through the next steps, and give you actionable steps to move forward.

At the start and end of the evening there will be an opportunity for networking. Come meet other local female business leaders, entrepreneurs, and professionals who live and do business in the area.

Wine, non-alcoholic beverages, and light appetizers provided.

Cait Bagby is the founder and voice behind World Threads Traveler, an eco-fashion and sustainable travel blog. After completing her MA in War Studies she decided to bridge her academic training with her passion for fashion and set out to help those in the textile industry by educating consumers on the dangers of fast fashion. By providing stylish eco alternatives, Cait is leading the way in ethical consumerism; saving her clients money, providing safer working conditions for textile producers, and cleaning up the environment one garment at a time.

The MetroWest & Central MA Women’s Network is an independent, unaffiliated, closed group for female business leaders, entrepreneurs, & professionals who live & do business in the MetroWest & Central MA area. Together we’ll expand our professional networks while we also support, encourage, & learn from each other. Join our closed Facebook group for more empowerment, networking, and information about our events:

Sponsored by Cowork Hudson, The Lofts on Felton which offers coworking space for creatives, entrepreneurs and small businesses. Cowork Hudson strives to create an enterpreneurial and collaborative environment to help grow and foster small tech and entrepreneurship in Central Massachusetts.


Who is this event open to?

All business women, living and working in the MetroWest and Central Massachusetts area.

What should I wear?

We recommend business casual for all professional networking events.

Is there parking?

Yes, there is free street parking in the lot and on the surrounding streets.

What should I bring to the event?

Bring a notebook and pen to take notes, your smartphone with access to your social media account(s), a social media marketing problem that you need help solving, all your questions about social media marketing.

Do I need to have an Instagram/Facebook/Twitter/etc account in order to attend this event?

No! This workshop is designed to help answer whether these platforms are right for your business as well.

My company is interested in sponsoring or hosting the next event. Who do I contact?

The event organizers: Julia Becker Collins or Lysa Miller.

Who do I contact for more information?

The event organizers: Julia Becker Collins or Lysa Miller.