North Central Massachusetts Chamber of Commerce leads effort to erect welcome sign in Hubbardston

The North Central Massachusetts Chamber of Commerce today announced it has sponsored the construction of a new welcome sign for the Town of Hubbardston located at the junction of Route 68 and Route 62 in the town.

The new sign is part of a project to construct welcoming signs at key gateways in communities in the region to boost civic pride and serve as a positive first impression for visitors. The project was partially funded by a grant secured by the Chamber.

The signs were designed and produced by Add-A-Sign in Leominster and represent the region’s traditional New England style. The Hubbardston welcome sign includes the year 1767, which is when the town was incorporated. It is painted in the proud city color of green with gold lettering. In addition to Hubbardston, similar welcome signs have also been installed at key gateways in Fitchburg, Gardner, Leominster, Sterling, and Westminster. Each sign is carved with the community’s seal and painted to match their official colors. Additional signs will be constructed for other communities in North Central Massachusetts as funding becomes available.

“One of the goals of our regional economic redevelopment plan, One North Central, was to capitalize on our region’s unique locations,” said Roy Nascimento, President and CEO, North Central Massachusetts Chamber of Commerce. “Each city brings a distinctive experience to the region and with this project, those entering Hubbardston will learn about the town while receiving a warm welcome as they arrive.”

“Hubbardston has always prided itself on being a warm, welcoming community,” said Jeff Williams, chair, Hubbardston Select Board. “The new town sign beautifully embodies Hubbardston’s spirit of hospitality and charm. It will be a wonderful symbol to both residents and visitors that they have arrived somewhere special. I am deeply grateful to the Chamber for their generous donation. I look forward to continuing our positive partnership and working together to showcase all that makes Hubbardston such a great place.”