Entries by Ryan Murphy

How often should I give my website a new look?

If your website analytics have been stagnant for a while, you may be wondering what you can do to boost your traffic. Is it time to give your website a new look? We believe in supporting local businesses, so we’ve put some thought into the matter. Take a look at 3 tips for determining whether […]

State House News Service Weekly Roundup: Hit Refresh

Article Source: State House News Service Author: Matt Murphy   JAN. 29, 2021…..Sweet dreams are not made of weeks like these. In fact, for a technocrat like Gov. Charlie Baker, they can be the stuff of nightmares. The logistics of trying to vaccinate at least 4 million people as fast as humanly possible is no […]

Mometrix eLibrary Now Available from Fitchburg Public Library

Fitchburg residents can now access free standardized testing preparation materials with their Fitchburg Public Library card. Mometrix eLibrary provides study guide eBooks, practice tests, and flash cards to help you raise your score. Exams currently covered are: SAT, HiSET, ASVAB, CNA, ATI TEAS, and CDL. Residents can log in with their library card from our website, fitchburgpubliclibrary.org. […]

The Weekly Download: Consumers Resort to ‘Shoptimism’

Shoptimism is a term being used to describe purchases made from home during the pandemic. You are stuck at home and suddenly begin to see every flaw, paint chip and cluttered closet. So, you buy things to fix the situation — or you buy things to make you feel better about it. When consumers buy […]

What Is Your Marketing Value Proposition?

As a business owner, are you in touch with the needs of your target demographic group? Do you have an understanding of what they’re looking for and how your brand can meet their needs? Do you have a clear statement that outlines why the goods or services you offer are of better value and will […]

Leominster Credit Union Provides Stimulus Check to all Employees

The Leominster Credit Union’s (LCU) Board of Directors voted to approve a $600 Stimulus Check for all LCU employees at their recent meeting. “We know that many individuals have faced struggles and challenges over the past year, in light of COVID-19, and we wanted to assist and support our employees as they continue to navigate […]

Satisfaction vs Loyalty: How to turn customers into promoters

Maybe you’ve heard the value of word-of-mouth advertising; according to Nielsen ratings, 92% of consumers trust their friends’ and family’s recommendation over traditional advertising. That doesn’t mean you can simply sit back and assume that the quality of your product is so much better than your competition’s that customers will be raving about it to […]

Fitchburg Public Library presents: Resume Review Virtual Workshop, Thursday, February 25, 2021, 7-8:30 PM (Virtual Event

Join us on Thursday, February 25, 2021 from 7-8:30 PM for a virtual workshop where we will discuss resume writing in general, including, but not limited to: applicant tracking systems, keyword search techniques, content review, formatting choices and a variety of best practices. We will also discuss both chronological and functional resume styles. Bonus! Participants […]

State House News Service Weekly Roundup: Friends in High Places

Article Source: State House News Service Article By: Matt Murphy Friends in High Places JAN. 22, 2021…..After four years of watching Donald Trump govern by tweet, President Joe Biden took to the medium from which Trump is now banned on Wednesday morning with a message of his own. “It’s a new day in America,” Biden […]

Top 7 tech trends for real estate agents

If you’re involved in the real estate market as an investor, agent, buyer, or seller, you likely already know that this is one industry that’s in love with the latest technologies. From the latest apps to innovations in customer service, tech innovations have dramatically changed how Realtors do business. Here’s our picks for the top […]