{"id":4973,"date":"2017-03-27T10:53:24","date_gmt":"2017-03-27T14:53:24","guid":{"rendered":"https:\/\/www.northcentralmass.com\/?p=4973"},"modified":"2023-12-11T12:56:51","modified_gmt":"2023-12-11T17:56:51","slug":"march-member-spotlight-nutrishop-fitchburg","status":"publish","type":"post","link":"https:\/\/www.northcentralmass.com\/es\/march-member-spotlight-nutrishop-fitchburg\/","title":{"rendered":"MARCH MEMBER SPOTLIGHT:  Nutrishop Fitchburg"},"content":{"rendered":"<p>We recently welcomed <strong>Nutrishop Fitchburg<\/strong> located at 18 John Fitch Highway in Fitchburg.<\/p>\n<p>When Scott Radford (a policeman by trade and a life-long fitness buff) and his wife, Melissa, decided to open a new business, they wanted to establish a wellness center, not just a supplement shop.\u00a0 Frustrated by what he felt were staff lacking product knowledge and offering generic service at national chain shops, Scott set out with Nutrishop to fill a void in the retail nutrition industry locally, by providing health-conscious consumers with a diverse selection of superior supplements at low prices, sold by fitness enthusiasts who could help each customer choose the right products based on body type and workout goals.<\/p>\n<p>Due to the popularity of wellness programs within businesses, Nutrishop offers a \u201cbody transformation challenge\u201d for employees of local companies. The points-based contest begins with a weigh-in on advanced In-Body scale, which uses electric impedance to measure a host of fat &amp; strength stats, including \u201clean analysis\u201d by limb &amp; and by trunk.\u00a0 Participants are consulted on their goals and given guidance on meal planning and exercise (when and how often).\u00a0 Over a 3-month period, they come back to check-in every 2 weeks, and receive points for each pound of fat or % of body fat lost \u2013 or pound of muscle gained.\u00a0 Nutrishop does the admin work and the challenge is flexible enough to accommodate other routines as well.<\/p>\n<p>Scott hopes people will appreciate his advice, and offers a discount on supplements (and free samples) for participants.\u00a0 But he makes it clear that supplements aren\u2019t the most important part of a fitness routine:\u00a0 \u201cThey really are a niche product, supplements &amp; vitamins may address a deficiency but first you need the foundation of exercising and eating right.\u201d<\/p>\n<p><em>Please join Nutrishop for their Grand Opening on Friday, April 7th at 11:00 am at 18 John Fitch Highway in Fitchburg.\u00a0 You can call the shop on (978) 516-2476.<\/em><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>We recently welcomed Nutrishop Fitchburg located at 18 John Fitch Highway in Fitchburg. When Scott Radford (a policeman by trade and a life-long fitness buff) and his wife, Melissa, decided to open a new business, they wanted to establish a wellness center, not just a supplement shop.\u00a0 Frustrated by what he felt were staff lacking [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[129],"tags":[],"class_list":["post-4973","post","type-post","status-publish","format-standard","hentry","category-member-spotlight"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MARCH MEMBER SPOTLIGHT: Nutrishop Fitchburg &#187; North Central Massachusetts Chamber of Commerce<\/title>\n<meta name=\"description\" content=\"We recently welcomed Nutrishop Fitchburg located at 18 John Fitch Highway in Fitchburg. 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