(En la foto, de izquierda a derecha) El presidente y propietario de Cleartech Group, Tony Fields, junto con el presidente y CEO de bankHometown, Robert J. Morton, la vicepresidenta y oficial de pr\u00e9stamos comerciales, Christina DiRusso, y la vicepresidenta asistente y oficial de sucursal de la oficina de Leominster, Donna Daigle.<\/p><\/div>\n
El presidente y propietario Tony Fields dijo que cuando comenz\u00f3 el cierre en marzo, r\u00e1pidamente dej\u00f3 de lado el plan de crecimiento de su empresa y tom\u00f3 algunas decisiones dif\u00edciles, como despedir a dos empleados, para garantizar que su empresa pudiera seguir apoyando a sus clientes. Dijo que el enfoque de Cleartech se centr\u00f3 en ayudar a los due\u00f1os de negocios a \u201cabrazar la nueva normalidad\u201d implementando la infraestructura y la seguridad adecuadas necesarias para que los empleados trabajen desde casa.<\/p>\n
\u201cInicialmente, fue un shock para nosotros. Luego se convirti\u00f3 r\u00e1pidamente en un esfuerzo humanitario para conectar a nuestros clientes, de modo que pudieran operar de forma remota tanto como fuera posible y lo m\u00e1s r\u00e1pido posible\u201d, dijo Fields. \u201cGran parte de nuestro valor reside en trabajar con los clientes in situ, pero tuvimos que pasar a un entorno totalmente virtual nosotros mismos y luego poner en marcha a los clientes de forma remota con personal reducido. En cuesti\u00f3n de dos semanas, pasamos del modo de crecimiento al modo de supervivencia\u201d.\u201d<\/p>\n
Fields dijo que la financiaci\u00f3n de los PPP alivi\u00f3 un \u201cincre\u00edble sentimiento de incertidumbre\u201d para \u00e9l y sus nueve empleados, y le permiti\u00f3 sentirse positivo no solo sobre la capacidad de su propia empresa para capear la tormenta, sino tambi\u00e9n sobre la supervivencia de las peque\u00f1as empresas que su compa\u00f1\u00eda apoya.<\/p>\n
\u201cCuando sali\u00f3 el PPP, nos dio a todos la esperanza de que hab\u00eda una luz al final del t\u00fanel\u201d, dijo. \u201cFue como si se hubiera construido un puente para que atraves\u00e1ramos esto con confianza\u201d.\u201d<\/p>\n
El Programa de Protecci\u00f3n de N\u00f3minas (PPP) de la Administraci\u00f3n de Peque\u00f1as Empresas (SBA) es un programa de est\u00edmulo para peque\u00f1as empresas incluido en la Ley de Ayuda, Alivio y Seguridad Econ\u00f3mica por el Coronavirus (CARES) del gobierno federal, por un monto de $2.2 billones.\u00a0 Inicialmente, el PPP proporcion\u00f3 $349 mil millones para que las entidades crediticias de la SBA, como el banco Hometown, financiaran pr\u00e9stamos a las empresas por orden de llegada, con el fin de garantizar ocho semanas de n\u00f3minas y otros gastos para ayudar a las empresas a mantenerse a flote. Los fondos se agotaron en menos de dos semanas, pero el Congreso asign\u00f3 una capacidad de financiamiento adicional de $320 mil millones. Para ser elegibles, las empresas deben tener 500 empleados o menos y demostrar que se han visto afectadas negativamente por el coronavirus. Si se utilizan para la n\u00f3mina y otros gastos elegibles, los pr\u00e9stamos son condonables.<\/p>\n
![\"\"](\"https:\/\/www.northcentralmass.com\/wp-content\/uploads\/2020\/06\/thumbnail_bankHometown-AOTV_062420-3639-Edit.jpg\")
(En la foto, de izquierda a derecha) El Presidente y CEO de bankHometown, Robert J. Morton; la Directora Ejecutiva de Athol-Orange Community Television, Carol Courville; la Vicepresidenta y Oficial de Pr\u00e9stamos Comerciales de bankHometown, Christina DiRusso, y el Vicepresidente Adjunto y Oficial de Sucursal de la oficina de Athol, Marc Ostberg.<\/p><\/div>\n
El programa tambi\u00e9n ayud\u00f3 a Athol-Orange Community Television (AOTV), una estaci\u00f3n p\u00fablica sin fines de lucro con sede en Athol y cliente de bankHometown. La directora ejecutiva, Carol Courville, dijo que AOTV tuvo m\u00e1s suerte que la mayor\u00eda de las organizaciones sin fines de lucro al poder depender de los fondos de las suscripciones de cable, pero que ella y su junta directiva vieron r\u00e1pidamente el potencial del efecto negativo a largo plazo de la pandemia en forma de cancelaci\u00f3n de eventos de recaudaci\u00f3n de fondos y otros patrocinios.<\/p>\n
\u201cSab\u00edamos que no \u00edbamos a poder recaudar los fondos necesarios para continuar nuestra misi\u00f3n, y eso nos afect\u00f3 mucho\u201d, dijo Courville. \u201cSupimos de inmediato que esto ser\u00eda largo y que podr\u00edamos tener problemas presupuestarios que durar\u00edan hasta bien entrado el oto\u00f1o y el resto del a\u00f1o\u201d.\u201d<\/p>\n
Courville dijo que conseguir fondos del PPP fue un alivio inmenso, tanto mental como emocionalmente, para ella y sus empleados (uno a tiempo completo y tres a tiempo parcial), quienes pudieron entonces trabajar desde casa para crear la programaci\u00f3n de la estaci\u00f3n sin preocuparse por posibles despidos.<\/p>\n
\u201cQuitarle esa carga a los empleados les dio seguridad y eso fue oro puro\u201d, dijo. \u201cNo tuvieron que preocuparse por recaudar fondos o perder sus trabajos mientras cambiaban por completo la forma en que brind\u00e1bamos servicios y nos adapt\u00e1bamos r\u00e1pidamente a la nueva tecnolog\u00eda para producir reuniones gubernamentales y otros programas. Hubiera sido abrumador\u201d.\u201d<\/p>\n
Los equipos de pr\u00e9stamos comerciales de bankHometown trabajaron incansablemente para presentar solicitudes en nombre de cientos de sus clientes de peque\u00f1as empresas, como Cleartech y AOTV, sabiendo que para muchos propietarios de negocios, el tiempo era cr\u00edtico.<\/p>\n
\u201cEstos son tiempos dif\u00edciles y entendemos la situaci\u00f3n financiera que enfrentan nuestros clientes y el impacto negativo que puede tener en sus negocios, el personal y la comunidad\u201d, dijo el presidente y director ejecutivo de bankHometown, Robert J. Morton. \u201cNos movimos r\u00e1pidamente para poner estos fondos en manos de nuestros clientes para que pudieran cumplir con todas sus obligaciones. Como banco comunitario, esto es lo que hacemos y estoy orgulloso de nuestra capacidad para ayudar a las organizaciones locales\u2019, afirm\u00f3.<\/p>\n
A pesar de los informes nacionales que indican que algunos fondos del PPP se destinaron a empresas m\u00e1s grandes, aproximadamente el 60 por ciento de los pr\u00e9stamos del PPP tramitados por el banco Hometown fueron por un monto inferior a $50,000 y m\u00e1s del 90 por ciento fueron por un monto inferior a $250,000, lo que indica que, a nivel local, el programa ha beneficiado a las peque\u00f1as empresas para las que fue dise\u00f1ado.<\/p>\n
Courville atribuye al Vicepresidente y Oficial de Pr\u00e9stamos Comerciales de bankHometown, Christina DiRusso, as\u00ed como al Vicepresidente Asistente y Oficial de Sucursal de la oficina de Athol del banco, Marc Ostberg, el haber ayudado a AOTV a conseguir su salvavidas econ\u00f3mico r\u00e1pidamente en la primera ronda del PPP, cuando colegas de otros peque\u00f1os negocios ten\u00edan problemas para obtener una respuesta de bancos m\u00e1s grandes.<\/p>\n
\u201cChristina me devolvi\u00f3 la llamada el primer d\u00eda y me lo hizo f\u00e1cil. Me gui\u00f3 a trav\u00e9s de todo el proceso de solicitud, que en realidad fue dise\u00f1ado para empresas y no para organizaciones sin fines de lucro \u2014recuerda Courville\u2014. Por eso fue tan importante trabajar con un banco local como bankHometown. Hizo una gran diferencia saber que pod\u00edas hablar con alguien. Ellos lo hicieron posible.\u201d<\/p>\n
\u201cNo podr\u00edamos haber seguido a flote si se nos hubiera acabado el dinero\u201d, a\u00f1adi\u00f3. \u201cAs\u00ed que solo quiero agradecer a bankHometown\u201d.\u201d<\/p>\n
Fields dijo que no se dio cuenta de lo inusual que era su s\u00f3lida relaci\u00f3n comercial con DiRusso de bankHometown y con la vicepresidenta adjunta y directora de sucursal de la oficina de Leominster, Donna Daigle, hasta que escuch\u00f3 a sus colegas en un foro global de emprendedores expresar su frustraci\u00f3n al conseguir que sus bancos los ayudaran con su solicitud de PPP o incluso les devolvieran las llamadas.<\/p>\n
\u201cCon el PPP, siempre estuve informado y sab\u00eda cu\u00e1l era mi situaci\u00f3n, as\u00ed que asum\u00ed que as\u00ed era como se hac\u00edan las cosas, esa era la norma\u201d, dijo. \u201cPero mis compa\u00f1eros emprendedores estaban batallando con el proceso y experimentaron al menos dos semanas de ansiedad innecesaria que yo nunca sent\u00ed. Fue entonces cuando me di cuenta de lo especial que fue mi relaci\u00f3n con bankHometown\u201d.\u201d<\/p>\n
Fields dijo que fue aprobado y tuvo los fondos en mano r\u00e1pidamente, mientras que m\u00e1s de la mitad de los emprendedores con los que conecta todav\u00eda luchaban por aplicar, demostrando que una relaci\u00f3n bancaria local es clave para sostener los peque\u00f1os negocios.<\/p>\n
\u201cTe respaldan y son parte de tu negocio. Son un defensor que trabaja para ti\u201d, dijo. \u201cAhora m\u00e1s que nunca, soy un entusiasta de bankHometown\u201d.\u201d<\/p>\n
Sobre bankHometown <\/b><\/p>\n
Fundado en 1889, bankHometown tiene su sede en Oxford, Massachusetts, y cuenta con $1.0 mil millones en activos y 15 sucursales ubicadas en todo el centro de Massachusetts y el noreste de Connecticut. A trav\u00e9s de su programa de patrocinio y donaciones caritativas, bankHometown y la Fundaci\u00f3n Comunitaria Hometown Bank apoyan a organizaciones sin fines de lucro y causas en los condados de Worcester y Windham. En 2019, el banco y la fundaci\u00f3n donaron m\u00e1s de $328,000 a casi 270 organizaciones. En los \u00faltimos cuatro a\u00f1os, el programa ha donado m\u00e1s de $1.1 millones. Para obtener m\u00e1s informaci\u00f3n, visite bankhometown.com<\/u>.<\/p>","protected":false},"excerpt":{"rendered":"
Oxford, Massachusetts, June 26, 2020\u2014bankHometown has approved over 700 Paycheck Protection Program (PPP) loans totaling approximately $68 million, allowing hundreds of local businesses across central Massachusetts and northeastern Connecticut to keep more than 7,500 employees on the payroll. The program has helped small businesses like bankHometown customer Cleartech Group, a Leominster-based IT management and consulting […]<\/p>\n","protected":false},"author":2,"featured_media":13419,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-13417","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-member-news"],"yoast_head":"\n
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